Northwest MLS launches rebrand with new website, logo

by Patrick Regan

Northwest Multiple Listing Service has rebranded with a new public-facing website and modernized logo.

The rebrand is part of the NWMLS strategy to enhance communications and tools for members and reflect its leadership position in the market, the organization said in a news release.

The public website, nwmls.com, features regional real estate news, market statistics and a new tool for customers to search for brokers in their area.

NWMLS also overhauled its member website to improve access to tools, products, training opportunities and the rules that regulate the industry.

The new logo has an updated color palette and includes the new tagline: Powering the Region’s Real Estate Industry.

“The rebrand and development of new and improved communications tools are critical to ensuring NWMLS is successfully engaging with our members,” NWMLS President and CEO Tom Hurdelbrink said in the news release. “These resources are designed to facilitate responsive communication with our member brokers and to help them grow their businesses.”

NWMLS serves 2,500 member offices and 32,000 brokers throughout Washington.

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