Technology

28 additional brokerages join Zillow Preview, total count nears 60

Zillow said the response in the three weeks since Preview’s launch demonstrates that agents and their clients prefer “broad, public pre-market exposure” over private listing networks.

AI top of mind at Accelerate Summit

If you were to ask your favorite AI tool what’s ahead for the Puget Sound real estate industry, it might respond that you should have attended Seattle Agent magazine’s Accelerate Summit this week. 

Wise Agent launches Lead Pipeline feature to streamline lead tracking for agents

Wise Agent has launched its Lead Pipeline feature, designed to help agents organize leads, track follow-ups and visualize opportunities from first inquiry to closed transaction. 

The Agency partners with Rechat

Agents affiliated with The Agency will now have access to Rechat’s CRM, the People Center, as well as a range of tools including a marketing center and an AI agent assistant.

Rate relaunches app with wellness focus

As part of the relaunch, Rate announced the results of a study it conducted, which found almost seven in 10 homebuyers said homeownership keeps them up at night. 

NAR survey finds Realtors willing to pay for technology tools

The annual survey finds most Realtors pay at least $50 a month for work technology, despite a majority feeling satisfied with the tech provided by their brokerages.

NWMLS adds Alexa-powered home search function, Finding Homes

The organization said the tool will allow homebuyers with accessibility needs, such as visual impairments or mobility limitations, to search the MLS — in both English and Spanish.

What’s new on Zillow? 5 features that enhance the home search experience

Zillow has rolled out five new features this summer to make searching for homes easier and more efficient.

Will AI make real estate fairer or more biased?

2025 Illinois REALTORS® President Tommy Choi asks if AI is helping us eliminate bias in real estate or reinforcing it in ways we don’t even realize.

Gateless integrates Fannie Mae’s Income Calculator to improve self-employment income analysis

Gateless has integrated Fannie Mae’s Income Calculator into its automated mortgage-underwriting package, which will enable lenders to quickly and accurately calculate income from self-employment, business ownership or rental properties.  

NAR names REACH class of 2025

The real estate-technology firms will receive help scaling up their businesses from the association’s strategic investment arm, Second Century Ventures. 

HomeSmart upgrades yard signs with SmartSigns and SmartRiders

HomeSmart’s yard signs will now have QR codes and NFC (Near Field Communication) tags allowing home shoppers to access property details.

Survey: How satisfied are you with your tech?

What tech tools do you use for your business? What are your thoughts on upcoming real estate tech trends? Let us know and be featured in our upcoming cover story!

Breaking into the luxury market starts with crafting a presence

Building a luxury real estate brand starts with a luxurious website, says Malte Kramer, founder and CEO of Luxury Presence.

Seattle is the smartest city in the U.S.

Seattle claimed the top spot, overtaking Austin, Texas, which was the smartest city in 2023.

Luxury Presence launches Presence Copilot with Dawn McKenna

“I started building this app to give my team a competitive advantage,” McKenna said. But now, she is excited to share the app with the public.

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