Homeward expands to Washington, giving homeowners the power to buy before they sell

by Seattle Agent

Homeward CEO Tim Heyl.


Homeward, a modern home finance company that partners with real estate agents to give every buyer the power to buy with cash before they sell a home, has expanded to serve Washington. This expansion, partnered with Homeward’s launch in Oregon, marks a significant milestone for the business as it enters the West Coast markets. 

Founded by Tim Heyl, an agent himself, Homeward offers the broadest set of products for both home buyers and sellers looking to leverage innovative solutions that are useful in any market.

“Our move into Seattle marks a pivotal moment for Homeward as we grow our business, driven largely in part by our vast network of real estate agents requesting our products here,” said Tim Heyl, Homeward’s CEO and founder. “This region has set the standard for innovation and is home to many early adopters in the tech industry. We couldn’t be more excited to work with real estate agents and their clients to make homebuying more accessible, equitable, and simplified.”

By partnering with real estate agents, Homeward will make a cash offer on behalf of the agent’s client, eliminating the finance, home sale and appraisal contingencies. This helps a home buyer’s offer stand out and, when necessary, buy their new home before selling their old one. Clients then obtain a mortgage from Homeward or the client’s preferred lender and buy back the home from Homeward. 

Homeward’s Buy Before You Sell product is now available across the state of Washington, with a focus on the metro area of Seattle. As one of the country’s most popular markets, the median home price in the Seattle metro area increased 14% last year to $868,492 in Q1. 

“This area is experiencing a drastic increase in valuation, and even with a softening market, inventory still hasn’t caught up to buyer demand,” says Brian Gubernick, chief real estate officer at Homeward. “We’re providing more than just a strong offer for buyers — we’re offering confidence for sellers who don’t have to worry about the uncertainties of a traditionally mortgaged offer and the speed of a faster close in as little as 14 days.”

Cash offers are four times more likely to drive better terms because sellers prefer contingency-free contracts, and they know the transaction will close on time without any surprises. For clients that need to sell their current house before purchasing a new one, Homeward’s Buy Before You Sell solution makes that a reality while helping them save money on transaction fees and closing costs and getting them in their new home faster. 

Clients and agents alike consistently rate their experiences with Homeward highly, establishing a new bar for industry standards. There has been no lack of positive reviews, with nearly a 5-star rating across 470+ reviews on Google and Trustpilot.

Homeward has continued to build on its success. With expansions into Florida, Washington and Oregon this year, Homeward plans to be in 20 markets by the end of 2022. Through February 2022, the company recorded a revenue increase of around 5x year over year while launching partnerships with over 50 brokerages across the country. 

To learn more about pricing, how Homeward partners with agents, or to get your client pre-approved in as little as 48 hours, visit the Homeward site

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