The top 5 tech features from 2022

by Seattle Agent

Every month, we bring you the latest in digital real estate advancements with Technically Speaking: a savvy column written by Anne Ewasko, a veteran Realtor with Lux Home Chicago — and longtime techie. This year, she shed light on new realty apps, design tools and more. Check out which tech pieces fascinated our readers most during 2022.

No. 1: Win over luxury consumers with digital storybooks

When it comes to selling a luxury property, we aren’t just selling a home. We are selling a dream. In order to sell that dream, we need to create a compelling story with our luxury property as the main character and present that story in an engaging digital storybook.

No. 2: Jumping on the Chatbots train — using AI to automate your customer engagement

Chatbots are becoming the Holy Grail of communication and customer care in real estate. But it becomes increasingly challenging when you have to manage these relationships by yourself.

No. 3: Two tech tools to create your own 3D floor plans

Most people find the property online before deciding whether to see it. Providing a 3D floor plan where buyers can virtually immerse themselves into the space is key to securing that in-person viewing.

No. 4: Best tech tool for new agents to grow their business

There is a tool that will make you become more productive, help grow your real estate business and manage your clients effectively. The name of this tool is Folio.

No. 5: Hiring a virtual assistant doesn’t have to break the bank

Consider hiring virtual assistance — and do not fear! Our world has become so accustomed to working remotely, and technology has kept up with it. This isn’t just for mega-agents or teams. If you are new or only completing a couple of transactions per month, there are affordable plans that will suit your needs

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